UBQ’s Chief SaaS Officer, Karl McDermott, joined Francisco (Paco) Mere, CEO of Blooms Trade, at the International Fresh Produce Association Global Produce & Floral Show to discuss how Blooms’ financial solutions are advancing trade and economic sustainability across our digital ecosystem.

Through seamless trade finance, global payments, and foreign exchange solutions, Blooms Trade empowers UBQ Network customers with enhanced efficiency and cost savings while supporting growth and resilience in the cold chain.